Tourism Conference

For the regional Tourism Conference held at Mohegan Sun, I had the opportunity to design all of the event materials, ensuring a seamless and cohesive experience for attendees. This included creating marketing materials to promote the conference, as well as day-of items such as name tags, programs, signage, and handouts. These materials were designed to reflect the vibrant tourism industry in eastern Connecticut, showcasing the region’s attractions and promoting the idea of tourism as an investment. The conference focused on leveraging new technology, including AI, to strategically market the area and ensure the right visitors are targeted to maximize economic impact..